Tommy Hilfiger’s Fall 2010 collection emphasized fresh collegiate beauty. Diane Kendal for MAC Cosmetics used minimal concealer and foundation when necessary, then started on the eyes with a Coffee Eye Pencil under a chocolate brown cream eyeshadow. After that, Kendal lined eyes with a black cream eyeliner and smoothed a clear gloss over the entire lid for a dewy effect. To get a windswept look, Kendal mixed Diva and Russian Red Lipsticks and patted it onto cheeks. After all that layering, she kept the lips simple with a coat of Black Cherry Lipstick.
To complement this scholarly blue-blood look, the models’ had their long hair parted to the side after a blowout and curled with a large-barreled curling iron. The hairstylists at Hilfiger then clipped the bouncy curls in place and allowed them to cool for a few minutes before styling them in long, flowing waves.